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Overview

Course Description

Facebook advertising is the best form of social media advertising since your customers spend most of their time on Facebook - 80% of internet users use Facebook. With Facebook advertising, you can able to reach your exact audience. Here, it's simple to narrow the reach of the advertisement by targeting the audience who are interested in your business based on their age, interest, behavior, and location.

Facebook Advertising will significantly build brand awareness and let the people know what you service or offer. To make your business drive more traffic and conversions, Facebook advertising is the best because it has over 1.85 billion active users globally.

So, to improve sales, revenue, and leads, learning Facebook advertising is the mandatory thing which provides you with all the insights to grow your business. If you are a job seeker, there are numerous job opportunities waiting for you.

Who should go for this training?

Facebook Marketing Course can be pursued by professionals who want to specialize in Social Media, to draw a higher audience and be effective marketers. This course is best suited for:

  • Businesses that want more traffic to their websites

  • Entrepreneurs that want to grow in facebook

  • Students looking to master Facebook marketing.

  • Small business owners

  • Bloggers, content writer

  • Anyone looking to learn more about social media marketing

  • Professionals who want to add another skill to their marketing mix

Requirements

  • Computer or laptop or Smartphone with Highspeed Internet Connection

  • No prior knowledge is required, this is a complete course that goes from the basics up to the advanced Facebook options.

Course Syllabus

  • Start by understanding the importance of planning your business marketing strategy. This module covers finding your business’ USP, defining your audience and developing a strategy around marketing funnel.
  • Learn how to connect with people by planning your Facebook page and understanding how it is structured to make the maximum use of it.
  • For each Facebook Ad, you have multiple objectives to choose from. This module helps you build right objectives based on each business objective.
  • Understanding your audience is a challenge for many businesses today. But developing a marketing plan without a knowledge of your audience is a step to failure. Segment your audience and target the right audience with this module.
  • Question-Answer Session
  • Make an impact with creatives and know the different ad formats which look good on all devices.
  • With this module, measure your adverts and get business insights to optimize how you are connecting with your audience.
  • Question-Answer Session
  • Get in-depth understanding of Facebook Ad policies, ad disapproval, account status and Facebook support for a smoother journey.
  • Connect and engage with your new or long term customers on Facebook to get results. Offer them suggestions, support, engage with them or encourage purchase from one messenger.
  • Plan and structure your Facebook shop to manage and sell more products with Facebook.
  • Question-Answer Session
  • Build your brand with Facebook to connect with people where they are- Facebook and Instagram. Plan your targeting, creatives, placements for brand awareness.
  • Build Facebook campaigns to drive traffic to your offline store. Learn how to develop a local campaign and sell more with Facebook.
  • Question-Answer Session
  • Measure conversions, optimize ad delivery, automate audience building and do more with Facebook Pixel. Learn and work on Pixels with this module and get more insights on how people are using your website.
  • Question-Answer Session
  • Learn how to get more sales and drive traffic with remarketing campaigns, targeting, creatives and placements and ad formats.
  • This module guides you through creating a lead generation campaign to drive results for your business.
  • Question-Answer Session

What People Say

Nagmani Solanki

Digital Marketing

Edugators platform is the best place to learn live classes, and live projects by which you can understand easily and have excellent customer service.

Saurabh Arya

Full Stack Developer

It was a very good experience. Edugators and the instructor worked with us through the whole process to ensure we received the best training solution for our needs.

Praveen Madhukar

Web Design

I would definitely recommend taking courses from Edugators. The instructors are very knowledgeable, receptive to questions and willing to go out of the way to help you.

Shyam Kumar

Graphic Designer

The instructor's training style was smooth and easy. Individual attention was paid to students and the details provided were very helpful.

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