Marketing Campaign Analytics Project

Business Analytics with Microsoft Excel 6 min min read Updated: Mar 08, 2026 Intermediate
Progress 5 / 10
📑 Table of Contents
Introduction to Business Analytics and Excel
Microsoft Excel for Business Analytics
Preparing Excel Data for Tableau
Connecting Excel Data to Tableau
Data Analysis using Tableau and Excel
Business Dashboards using Tableau
Excel KPI and Metrics Visualization
Advanced Excel Analytics in Tableau
Forecasting and Trend Analysis
Financial Analytics with Excel and Tableau
Sales and Marketing Analytics
Operational Business Analytics
Building Executive Dashboards
Real World Excel Analytics Projects
Business Analytics Career and Interview Preparation
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Marketing Campaign Analytics Project
Intermediate Topic 5 of 10

Marketing Analytics Project

This project evaluates marketing campaign success.

Metrics

  • Campaign conversion rate
  • Customer acquisition
  • Marketing ROI

These insights help marketers improve campaign strategies.

Financial Dashboard Project Inventory Analytics Dashboard Project

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